Sony PTZ Camera Demo Day | Experience The Future of Live Production

July 30, 2024

Join us for an exclusive demo day featuring the latest innovations from Sony: the Cinematic Full-Frame FR7 PTZ camera and the new AI Auto-Framing BRC-AM7 camera.

Join us for an exclusive demo day featuring the latest innovations from Sony: the FR7 PTZ camera and the BRC-AM7 camera. Elevate your live production with cutting-edge technology that delivers cinematic quality and intelligent auto-tracking capabilities.

Key Code Media is hosting this demo day at our Demo Room in Burbank, California, offering private one-on-one sessions for you and your team.

Cinematography Meets Robotics with the Sony FR7

The FR7 provides smooth pan, tilt, and zoom (PTZ) control coupled with a full-frame image sensor and compatibility with the high-quality E-mount lens lineup. A variety of focal lengths and shallow depth of field provide creative freedom, combined with remote PTZ control capability to open a new world of creative potential. Ideal for live productions that require full sensor recording or ultra-high-quality images, the FR7 centralizes control of the camera to the control room, allowing for more flexible camera locations and reducing the need for a camera operator at every position.

AI Auto Framing and Tracking with the Sony BRC-AM7

The BRC-AM7 is designed for exceptional auto-tracking capabilities using advanced AI technology. It features built-in AI PTZ auto-framing that leverages highly accurate recognition technology. The AI analytics use detailed human pose, head, face, clothing, and other data to recognize human subjects with high precision, enabling automatic control of pan, tilt, and zoom to follow subjects smoothly and naturally. This allows for a smaller camera crew and enhances live production efficiency. The camera also includes a 24-480 mm integrated lens design, offering a 20x optical zoom range, with Sony’s Clear Image Zoom extending to 30x in 4K and 40x in Full HD. The BRC-AM7 delivers outstanding 4K 60p quality with a 1.0-type Exmor RS image sensor and BIONZ XR processing engine, providing high resolution with low noise.

IN THE VIP DEMO:

Innovative Camera Technology – Discover the FR7’s groundbreaking full-frame sensor, 4K recording, and exceptional low-light performance.

Cinematic Control – Experience the seamless integration of the FR7’s pan, tilt, and zoom functions, providing unparalleled control for dynamic live productions.

AI Auto Framing and Tracking – Learn how the BRC-AM7’s advanced AI technology provides precise auto-framing and tracking capabilities for various live production scenarios.

Versatile Applications – Explore how both cameras can be utilized in various settings, including broadcast studios, live events, sports coverage, and more.

Advanced Connectivity – Learn about the robust connectivity options of both cameras, including IP streaming, remote control capabilities, and compatibility with existing workflows.

A NOTE ABOUT KEY CODE MEDIA:

Key Code Media is a trusted partner and reseller of Sony products, providing comprehensive solutions including pricing, workflow design, installation, and ongoing support.

Date & Location

Burbank, CA
Tuesday (7/30)
10am-1pm (1-hour sessions)

Register now